Visit our site http://4spotmarketing.com/ for more information on Jewelry Website Designers And Industry Marketing. Your website needs to look great. But, in addition to looking great, it must be able to bring you new customers!Many websites run with standardized templates that have the same boilerplate content stamped out client after client after client. These sites may look nice, but Google does not like them! Google wants site that are optimized for their search engines – sites that really reflect the individual and local nature of the website.